🚫 You Can't Build a Strong Life on a Weak Foundation. 

But You Don’t Need Another Diet or Workout Plan...

... You need to fix the reason you keep falling off.

Let me guess…

You’ve tried fitness plans. You’ve done challenges. You've lost weight before.

But life hit.
Work got crazy.
Family stress took over.
Your motivation dipped.

And suddenly… you’re back to square one. Worse, maybe.

Because now you’re not just tired. You’re disappointed in yourself... AGAIN!

💣 The hard truth?

Most people don’t quit because they’re lazy.

They quit because no one ever helped them fix the root issue.

Not the food. Not the workouts. The stuff underneath all that.

I Know Because I’ve Been There Too

I’ve been shredded and soft.

I’ve been hyper-disciplined… and completely lost.

I’ve coached thousands of clients, hundreds of coaches... and still struggled behind the scenes.

Years ago, I hit my breaking point.

I was "successful" on the outside… but angry, anxious, disconnected, and exhausted.

And I realized…

I didn’t need another "short-cut." I needed to trust my creator and learn how to lead myself.

🔥 The Turning Point

I started doing the deep work... Not just workouts and diets…

But the mental rewiring, emotional mastery, and high-level personal accountability most people never touch.

Over the years, I've invested over $300,000 into coaching, seminars, mentorships, and books…

And through that process, I've rebuilt myself. Not perfectly. But powerfully.

Enough to finally feel peace, alignment, and control again.

🎯 The 5 Truths That Finally Set Me Free

(And Might Do the Same for You)

Let me give you something real before I even ask you to trust me:

Here are 5 truths that changed everything for me... and now change the lives of the people I mentor:

1. You don’t have a food problem. You have a self-sabotage problem, and it’s wired in your subconscious mind.

You already know what to do. You’re just not doing it. And that’s not about carbs or fats. It’s about your ability to keep promises to yourself.

2. You don’t need more motivation. You need to break your addiction to comfort.

The truth? You’ve been conditioned to chase ease. Until you’re willing to feel uncomfortable on purpose, nothing will change long term.

3. You will never outwork a broken identity. You can lose 20 lbs and still think like someone who always quits. That’s why it never sticks. Upgrade your identity, and your actions follow.

4. The reason you keep quitting? You run away from suffering... instead of running towards it. You haven't learned how to suffer on purpose.

Life will punch you in the face either way. You might as well use that pain to build something. That’s what discipline really is.

5. No one is coming to save you... and that’s the best news ever.

Once you stop waiting for the perfect plan, the right coach, or the right time… You realize it’s your job to lead yourself. And that’s when everything starts to shift.

✋ If this hit home…

I created something called Fix The Root.

It’s not a challenge.
Not a 14-day detox.
Not a BS quick-fix.

It’s a virtual mentorship where I personally guide a small group of people each week…

To help them install the mindset, structure, and consistency they’ve been chasing for years... without fluff or overwhelm.

No fad diet. No gym membership required. Just real support. Real conversations. Real momentum.

I guide you where you're at. 

Whether you’re overweight and exhausted…

In decent shape but quietly struggling…

Going through hell behind closed doors…

Or living a “great life” in everyone's eyes but feeling empty as f*ck…

You don’t need to hide, fake it, or get your act together first.

Just show up. I’ll meet you there.

And we'll create the person you're truly proud of – inside and out.  

This might be the last program you ever need.

And if it’s not?
Then it’ll be the one that finally gets you to who you need to become.

Let’s fix this... for good.

Octavio Urias